MIO, derived from “me” in Italian, expresses the meaning of maintaining oneself in the world of losing oneself.

It is a unique footwear brand for those individual, fashionable and interesting girls who have turned on the switch of “Slightly Mature”, using design language to express independent women’s own “me” consciousness, let those minds unwilling to be mediocre be fully released, which can not only bloom elegantly, but also walk everywhere.

By constantly exploring the lifestyle of refined women, sharing aesthetics and fashion attitudes, MIO defines footwear with the narrative archetypes that different people set in their lives and work. Give each pair of footwear fresh life and deliver more fresh vitality to women living in the moment. With unrestricted imagination, MIO conveys the power that truly belongs to women.